Checking Into Marrakech: Three Dreamy Hotels Worth Packing Your Best Kaftan For
There are few places in the world where heritage, design, and luxury collide with such hypnotic beauty as Marrakech. The Red City has long been the muse of creatives, fashion icons, and dreamers—its labyrinthine souks, ornate riads, and desert horizons forming a backdrop that feels straight out of a Vogue editorial. Here, even the air is perfumed with rosewater and orange blossom, a reminder that this is no ordinary escape.
And if there’s one essential for your suitcase? A statement kaftan—fluid, glamorous, and timelessly chic. In Marrakech, it’s more than attire; it’s a passport into the city’s rhythm of elegance. Below, three hotels where kaftans are practically part of the dress code.
1. La Mamounia — The Icon Reimagined
An enduring symbol of Moroccan luxury since 1923, La Mamounia has hosted everyone from Winston Churchill to Yves Saint Laurent. With its zellige-tiled courtyards, palm-shaded gardens, and interiors that whisper Arabian Nights, this grand dame is the definition of opulence.
Why go: Legendary spa, poolside glamour, and cinematic interiors.
Pack: A jewel-toned silk kaftan with gilded embroidery—perfect for sipping mint tea under mosaic arches.
2. Royal Mansour — A Palace of One’s Own
Commissioned by King Mohammed VI, Royal Mansour is more than a hotel—it’s a living gallery of Moroccan artistry. Each guest “room” is in fact a private riad, complete with rooftop plunge pools and hand-carved details that take artisanship to its pinnacle.
Why go: Unrivaled privacy, Michelin-starred dining, and service so discreet it feels like magic.
Pack: A white linen kaftan edged in gold thread, paired with statement jewelry—elegance to match regal surroundings.
3. El Fenn — Bohemian Chic
For those who prefer boutique intimacy with a dash of modern edge, El Fenn is Marrakech’s darling. Owned by Vanessa Branson (yes, Richard’s sister), it’s a kaleidoscope of jewel-tone walls, contemporary art, and rooftop cocktails that stretch into endless desert skies.
Why go: Artistic flair, rooftop sunsets, and a stylish crowd that blends international jet-set with local creatives.
Pack: A bold, patterned kaftan in bright hues—perfect for lounging by the pool before drifting into the medina.
The Iconic Style Takeaway
In Marrakech, a hotel isn’t just a place to sleep—it’s a stage for self-expression and fantasy. Each property offers a different facet of Moroccan allure: the timeless grandeur of La Mamounia, the regal splendor of Royal Mansour, and the bohemian artistry of El Fenn.
So pack your bestc, your most glamorous sandals, and a camera with room for endless memories. Marrakech isn’t just a destination—it’s a fashion story waiting to be lived.